Lincoln Window Design's Origin Partnership Experience

Origin’s focus on quality and phenomenal lead times helped Lincoln Window Design achieve growth of eight times in turnover.

Lincoln Window Design have been in business for over twenty years and have been partnered with Origin for thirteen years. During this time, Lincoln Window Design have seen an incredible growth of eight times in turnover.

Why Origin?
Owner of Lincoln Window Design, Sean Smalley, describes the partnership with Origin as “comforting” due to Origin’s reliability, quality and support. For Lincoln Window Design, Origin stood out amongst other companies due to the sheer product quality offered and has since provided unrivalled support. Owner Sean Smalley states, “Origin is really strong compared to anything else we’ve looked at. There’s nothing else we’ve looked at that’s got that sort of edge”.

Origin’s commitment to partners includes full support in all areas – from sales and marketing to training and technical customer services. For Lincoln Window Design, this complete offering was exactly what they needed to achieve significant growth. How Origin helped Lincoln Window Design to grow their business. Showroom design ideas have improved first impressions of products. Alongside other services and support provided, Origin have provided Lincoln Window Design with ongoing showroom support and have helped Lincoln Window Design draw customers in and create a sense of confidence in their services and installation proficiency by displaying products in a high end manner.

Origin have helped Lincoln Window Design with showroom design which gets customers to respond well to products. Sean explains, “When people come to visit us, they get a really good impression of what products are going to be like. They can feel and operate doors. With Origin’s help over the last five years or so, we’ve managed to create a really nice showroom space, and we’re now onto our third building”.

“We don’t even have to sell the product. People come and look at it; they want it anyway. It’s just a great customer experience.” - Sean Smalley, owner of Lincoln Window Design

“Origin lead times are phenomenal”

Origin are able to deliver their bespoke door and window systems within just 24 hours of an order being placed if required. This industry-leading promise has transformed how the manufacturing sector operates and allows trade professionals to take on more business and improve their cash flow. As Origin invest substantially in stock, production and operations, this is a huge source of reliability for partners, as they know they will never miss an install day.

For Lincoln Window Design, efficient lead times have helped to ensure a trusting relationship with Origin.

Sean states, “Origin lead times are phenomenal. I feel safe; I can trust Origin as a partner. We can trust their supply, delivery, quality, and reliability.”

Outstanding training and support. Origin offer a vast range of training opportunities, including on-site installation training for fitting teams, product knowledge training, and training for using the online ordering system. High-quality training materials and reliable customer service have been invaluable in ensuring Lincoln Window Design’s team of installers have everything they need to provide high-quality installation, which limits the possibility of having to return to site.

Sean states, “Anything to do with training and support has always been marvellous, whether we need installer training, factory visits, or assisted fits”. Origin also pride themselves on the technical support that is readily available for their trade customers. From technical drawings and specification sheets to door and window installation guides and videos, working with Origin ensures partners can have access to any support they need. Offering an efficient and reliable customer service team, support is just a phone call or email away.

Marketing support and case study photography. Case studies are an excellent additional form of marketing that Origin likes to offer partners. For Lincoln Window Design, case studies have played a key role in showcasing what the company can provide.

Origin have assisted Lincoln Window Design in providing product-specific case studies as well as entire home case studies. Eye-catching case studies photography is a great way to draw customers in. For example, photography from a project which involved installing Origin Sliding Doors in a picturesque property on the edge of Lincoln is featured in some Origin brochures.

High-quality products allowed Lincoln Window Design to specify with confidence

Quality is a huge part of what makes Origin stand out in the industry, and their products are all exclusively designed and manufactured in the UK. As Origin products are designed from aluminium, a durable and strong option for doors and windows, partners have peace of mind in knowing products will last a long time. Quality checks take place at every stage of the manufacturing process and before delivery. This allows partners to specify products with confidence. Sean states, “Anything that’s ever been launched by Origin has always been really, really good. Origin products offer really good quality, with a lovely finish”.